Finals: Learnings2

everyone of us having a chance to be a professional someday thats what our professor said. as long as you know that you sacrifice a lot of time and knowledge you can get what you want as a IT students. i believe that everyone of us are having their own different ideas about what IT means. but everytime our professor discussing i have always thinking about what i can be in my near future. as a student of sir arvin i always willing to learn because of his being a funny professors. i have learn many things because of him.

in all he tackle this day, i have learn that being a good example as IT students for the incoming future. as being a students i enjoyed studying and learning about many things that gives you a positive thinking. i learned that if you did your the best working you can get a chance to be a professional someday. and if you are not you can get any job that can be the best suit for you. every time sir arvin discussed about our lessons, i can’t go home that i have no learnings from him. thats why i enjoyed so much this semester, not only because of what i have learn but because he always give us a chance to have fun while we listening.


Finals: Learnings#1 “Introduction to Management”

what a interesting day again 🙂

Our professors tackle about what data is? Data it is all about a creating system by your own. You need to make decision in first before you complete it. I know Everyone have their own rights to make a decision. A decision that will change your life in good or bad. For us decision making are the hardest thing that we need to do. This is a decision that will help us to have a better life. But how to make a decision when it comes to business enterprise.

Our professor explain it to us and he told that in business enterprise they make a decision based on what their feelings. It looks like in us, we create a decision defend on what our feelings.When sir  give us an example. My favorite part is when he goes to Singapore. I don’t imagine that the students there are look alike us, here in pamantasan ng lungsod ng marikina. He said we have a same age. But the one thing that the students in Singapore have and we don’t have are they are not interested to play a games or any online games on their vacant time. Instead they do their projects or task and then after that if they finish it. They went to the company and they sell it. When I hear that from our professor. I wish I can do the same, I wish I don’t have any idea about playing games instead I will do my task to finish it. Many ideas are came to my mind. I wish I can be like that. I can help my parents by my own sacrifices.

Learnings: The New Face of the Economy

Another learning for this day. It has big differences between the past and current economy that we have now. Its start in the agricultural that all works are using hands. People are working without a machine. One of the example is the farmers, they works using bolo to remove the grass in the farm, not like now we have a machine to make it faster and easier. Now we use a machines, were created to make their jobs fast but still people needs to operate it, also it helps them to be more productive. People learned how to use Capital to buy Goods or Raw materials for their business establishments and for trading. Resources without knowledge is nothing that was the idea what the picture represents. you can’t be more productive if you don’t make improvements. Necessity is the root of all inventions, due to the big demand or needs inventors create new things that may solve that problems. IT has a big improvement about the economy before and  because of the contribution of the machine.

Learnings: ” How the Industry works”

this day is so very interesting because our professor discussed to us about many things. Like what we can do or what we are in industry. My prof told to us that as a IT students we can do many things in the industry as a professional. Because of that I think that before you enter in the industry make sure that you have a skills in the world of IT or you have a potential, because it will never be easy like what you think in the first place. Industry is a big World for aspiring IT Professionals so that its important to have a skills, knowledge and confidence for the task that they given to you. So its not like other works that you only need is to have their requirements and then they hired you as soon as possible. While our professor discussing, I have so many question to myself, what i will be or what i can do as a IT students for my future. Can i have a skills that IT professional are have? can i do my job like what professionals are done in our community. I need to find out all my questions to myself. I know its not now but in the near future. All i can do for now is to do my job as a student and maintaining my grades.


before i ends i have learned many things. i have learned that you need to prepare and to get ready if you want to belong in the industry.


Human capital -the capabilities of the individual required to provide solutions to customers. Structural Capital- the capabilities of the organization to share and transport knowledge to meet market requirements. Customer Capital-the value of an organization relationship with the people with whom it does business.
Structural capital of organizations represents all the non-human storehouses of knowledge including databases,organizational charts, process manuals, strategies, routines and  policies (Bontis

et al.,
2000; Wu and Tsai, 2005). Roos et al.(1998) pointed out that structural capital as “what remains in the company when employees go home for the night”. According to Cohen and Kaimenakis (2007), organizations do not have their own human capital while structural capital belongs to the organization as a whole and it can be replicated and shared. In the same way Joshi
et al.,
(2010) stated thatstructural capital is a knowledge created by an organizationand it cannot be separated from the entity. According toStewart (2000) and Shih
et al.
(2010) structural capital provides the environment that support individuals to investtheir human capital to create and leverage its knowledge.However, Ramezan, (2011) argued that structural capitalmainly deals with the system and structure of an organization.Structural capital is very important for the organizations tocreate value added products and to take competitive advantage.
Customer capital is also one of the most important components of intellectual capital. Customer capital is mainly based on the relationship between the organization and its customers(Edvinsson and Malone, 1997, Shaari et al., 2010; Tai- Ning et al., 2011). Bontis et al., (2000) pointed out that it is based on the knowledge embedded in the marketing channels and customer relationships that an organization develops through the course of conducting business. Roos et al., (2001) and Hill and Jones (2001) stated that the relationship with customers is very important for organizations because customers buy products or services from the enterprises. Therefore, customers are the main source for revenue generation of organization. It is very important for organizations to satisfy their customers needs (Tai- Ning et al., 2011).
SIMILARITIES AND DIFFERENCE– Information technology functions of an organization are condensed into a separate shared services . Information technology center, ten people processes, and potentially relationships with external customers are all affected. Knowledge management relevant to this discussion because to compete successfully in today’s economy, organizations have to treat the knowledge that contributes to their core competencies just as they would any other strategic, irreplaceable asset. Instituting a shared services model involves the preservation and packaging or corporate knowledge. Information in the context in which it is used.

Best Practices



Project Overview


Brandjacking is an activity whereby someone acquires or otherwise assumes the online identity of another entity for the purposes of acquiring that person’s or business’s brand equity.

The famous label Louis Vuitton gets brandjacked by an artist to simply make a strong words out of a campaign. Louis Vuitton is the world’s most valuable luxury brand founded on Rue Neuve des Capucines in Paris, France in 1854 by Louis Vuitton. Products made by Louis Vuitton includes leather goods, handbags, trunks, shoes, watches, jewelry and accessories


In year 2007, Louis Vuitton gets brandjacked by Nadia Plesnera Danish artist who has been sued by Louis Vuitton Mallatier for brand jacking the flagship Murakami handbag on her t-shirt(depicting a malnourished child holding a designer dog and a designer bag, and used it on T-shirts and posters to raise funds for the charity “Divest for Darfur”). The lawsuit has brought Nadia much publicity and much traffic to her website and Facebook page, which in a little over a week has amassed 2,260 fans. Nadia argues that Louis Vuitton is trying to destroy her life. She claims that she never used the (Murakami) bag, but her image was “inspired by the bag”. Nadia never wanted to humiliate the image of LV but instead use it to make a point that the media cares more for Paris Hilton extravaganza’s more than the genocide in the nation of Darfur.


Still, the court has been in favor of LV and ruled that the image was a clear infringement of copyright. Despite of the ruling, Plesner continued to use the image for arguing on artistic freedom, and posted the copies of the infringement letter on her website. So the company Louis Vuitton, demanded $7,500 (5,000 Euro) for each day Plesner continues to sell the “Simple Living” products, $7,500 for each day the original infringement letter is published

on her website and $7,500 a day for using the name “Louis Vuitton” on her website, plus legal and enforcement costs.


In October 2008, Louis Vuitton declared that the company had dropped its lawsuit but have since reopened it along with a new €205,000 claim due to a painting(Dafurnica) by the same artist.


This time Plesner chose to countersue and the case led her to the Hague, where in June 2011, after a long and costly legal battle, The European Court of Justice, rejected Vuitton’s arguments, annulled the accumulated fine of 485000€ and ordered the brand to pay 15000€ for Nadia’s legal costs.



Current State of the Organization


As of now, Louis Vuitton is the world’s most valuable luxury brand and is a division of LVMH. Its products include leather goods, handbags, trunks, shoes, watches, jewelry and accessories. Most of these are adorned with the LV monogram. It is one of the most profitable brands in the world with profit margins approaching 40%.



The project tackles on why Nadia Plesner brandjack the label Louis Vuitton and how Louis Vuitton sue and demands about the issue to gain attention on her campaign about genocide.



Purpose and objectives

  • To open the eyes of the society on how strong the media can manipulate and influence.
  • To know what are the possible thing happen when someone do a brandjack.
  • To know the rights and consequences of the victim of brandjack.





Benefits to stakeholders


Because of the publicity that the organization has encounter the product of the company has caught attention of many people. The more people talk about the case (web brandjacking), the company is gaining more demands on their product which the company gains more income, this benefits all stakeholders.



Project team structure


         Members work together in one place to help each other on achieving certain goals. Each members had different parts to work with and have divided the members to work accordingly on different parts. Dividing members have result to sharing of knowledge and skills transfer.





Exxon Mobil Corp. is an American multinational oil and gas corporation headquartered in IrvingTexas. It is the largest direct descendant of John D. Rockefeller‘s Standard Oil Company, and was formed on November 30, 1999 by the merger of Exxon (originally the Standard Oil Company of New Jersey) and Mobil (originally the Standard Oil Company of New York). The world’s 5th largest company by revenue, ExxonMobil is also the third largest publicly traded company by market capitalization. The company was ranked No. 6 globally in Forbes Global 2000 list in 2014. ExxonMobil was the second most profitable company in the Fortune 500 in 2014.  ExxonMobil is the largest of the world’s supermajors with daily production of 3.921 million BOE. In 2008, this was approximately 3 percent of world production, which is less than several of the largest state-owned petroleum companies. When ranked by oil and gas reserves, it is 14th in the world—with less than 1 percent of the total. ExxonMobil’s reserves were 25.2 billion BOE (barrels of oil equivalent) at the end of 2013 and the 2007 rates of production were expected to last more than 14 years. With 37oil refineries in 21 countries constituting a combined daily refining capacity of 6.3 million barrels (1,000,000 m3), ExxonMobil is the largest refiner in the world, a title that was also associated with Standard Oil since its incorporation in 1870.



Best practice/s


  • Settings rules and regulation

From time to time, workers may violate the policies you have established for your business. Even if an employee breaks the rules with the best of intentions, the flow of the workplace can be impacted negatively. When your entire team is working toward the same goal and following the same regulations, it can be easier for you to fulfill the goals you have for your company. When you truly understand why your rules are in place, it can be easier to communicate that urgency to your team.


  • Knowing your employees

Management should know its employees well. Here are some factors that would help management to prevent betrayal of employees.





  • Self-protect

There are simple things you can do to begin to protect yourself from threats within your business. It’s not about distrusting your staff; instead just make sure you really know them.

–          Pre-employment checks

One of the simplest things you can do to reduce the chances of internal fraud is to make sure you know who you are employing in the first place. Always ask for at least two independent references when taking on new staff and verify their personal information and background wherever possible. Be thorough and keep chasing these references – however long it takes is time well spent. More detailed information on what you can do when employing staff is provided by the Fraud Advisory Panel.

–          Anti-fraud policy statements

Setting the tone from the top is crucial in deterring employee fraud, and adopting an anti-fraud policy statement is one way of communicating a strong fraud prevention message to your staff. Such a statement provides clear guidelines for preventing, detecting and dealing with fraud, and can help to establish a zero tolerance culture to emphasize that fraud is completely unacceptable. The Fraud Advisory Panel has produced useful guidance on what this should include, in addition to a template policy that you can adapt and adopt for your business.

–          Staff behavior

Its good management practice to monitor your employees’ performance and understand what makes them tick, but this routine procedure can also unearth internal threats to your business. Fraudsters’ behaviors can often betray their crimes, so it’s a good idea to keep an eye out for members of staff who are acting out of character. This can include things like a sudden change of lifestyle or unexplained wealth, reluctance to take a holiday or promotion, or being scornful of systems and controls.  More often than not there are simple explanations for these behaviors, but it is sensible managerial practice to be alert to the possibility that those acting out of character could be up to no good. Remember, even long-serving employees could be tempted to commit fraud under certain circumstances, so it is equally as important to watch out for any strange behavior in those you think you know well.

–          Processes and controls

To understand where you may be targeted by an internal fraudster, it’s important to first know where your valuable assets are. Once you’ve identified them, you’ll need to think about how to reduce the chances of those assets being defrauded or stolen by rogue employees, and then build controls into your routine business processes. Ways of doing this will vary depending on the business and asset, but will include things like managerial oversight of finance processes, ensuring that one person cannot transfer high value assets by themselves or without sign-off; regular checks and audits of your assets, and restricting access to key assets to only those who need to use them.


  • Monitoring your brand in social network

Social media platforms offer the potential to increase your public profile. You have the ability to create grassroots campaigns, engage with influencers in your industry, share content from them and stay active in conversations. If you create and share worthwhile content, you’ll be ready for the time when industry influencers send a flood of new followers your way and other doors for opportunities might open. But this opportunities might be open also to other competitors still if monitoring is implemented a certain organization/company could monitor what is happening and what might their consumer want/need so that us an organization/company we could provide it.


  • Right Response in a certain problem

There are things to be considered before responding in a certain problem. Knowing what to do and what may be the consequences that you will be having for a certain action. Because responding immediately would get you or someone in trouble so think we should think what would be the right response in a certain problem for an organization/company to do.






Companies implementing the best practices


  • JC Penney
  • Johnson and Johnson
  • Starbucks



How implemented


All of the companies that a had the same case implemented cease and desist wherein is a document sent to an individual or business to halt purportedly unlawful activity (“cease”) and not take it up again later (“desist”). The letter may warn that if the recipient by deadlines set in the letter does not cease and desist specified conduct, or take certain actions, that party may be sued.



Implementation challenges and results


The companies have cost them money as they try to resolve their problems even though not knowing what will be the outcome for their company(if they will win or not). In this case, the Louis Vuitton had brought the case to the court and according to Wikipedia (and other articles) Louis Vuitton had lost their case against the brand jacking of their label to Nadia Plesner while the Exxon Mobil had not found out the true identity of Janet(the one who made the fraud account) but it had opened Exxon Mobil to social media.









Project Methodology


  • Planning- The distribution of works to be done by each member.
  • Researching- Each member search for the assigned topic in the internet. Studying the background of the organization.
  • Analyzing- Looking for the problem the organization had encountered (how and why the issue started) what the organization did to resolve the problem, and what had been the outcome.
  • Plotting- Compiling all the information that had been gathered by each member.





Implementation Strategy


Louis Vuitton sent a Cease and desist order to Danish art student Nadia Plesner but then Nadia still pursue on implementing her campaign with a different piece (the oil painting Dafurnica) that led to a new lawsuit. So, Louis Vuitton demanded that Plesner pay 5000€ for each day that the painting was exhibited in public or online, claiming that the art work represented a “threatening infringement of intellectual property.”




Success measures

         The project meets the goal on searching






Lesson Learned


  • Being aware that while we are enjoying our riches there are someone who enjoys our trashes.
  • Even the intension is good, know first if there will be someone that can be affected.
  • Being an artist you must know the copyright rights, because as an artist in your design you have a right to be credited or ask a permission if someone want to use your piece, because as an artist it is a disrespect if you just only grab a piece without asking a permission or







         Regarding the issue of brandjacking of the label Louis Vuitton, surveys have been brought to many citizens on what can they say about the issue in their own opinion. Some says it could have been Rolex, Lexus, Gucci, sadly for LV, it was theirs.


According to Jeremiah Owyang LV has nothing to do with Darfur, and LV is being dragged through the African mud. LV’s response is pretty standard and expected, to protect the image and brand that they’ve been working to build. He is sympathetic to LV getting brand jacked because LV had nothing to do with anything that occurs within the Darfur community.


Louis Vuitton though has many other options like 1: They could have join the campaign, drop the lawsuit, and work with Save Darfur organization to help raise funds by doing events, creating a specific product, or help promote the cause. But this would be a nod to activitists everywhere to brand jack major brands in order to get support –and funding, the cycle will continue.- John Bell 2:  Drop the suit. Walk away and wait for the dust to settle. This will have no long term negative impact on their brand – Alyson Byrne.


Twitter users voice their own opinion regarding the issue and here’s what was said in public:

ronbailey: – why not just donate a few bucks to the cause in exchange for her NOT using LV products in her campaign?

Dan Lewis: legalities aside, I’d be mighty upset if my name were wrongly associated with genocide. the artist is morally wrong here, no doubt

Alberto Nardelli: besides LV point being morally disturbing, IP case doesn’t stand: would be like campbells suing warhol

Kim Pearson: I’m a former PR person, not a lawyer, but I’d argue that LV is doing itself more harm by its response, not protecting its brand.

Ed Saipetch: ironically in the same vain, I heard the (RED) campaign benefits retailers and product producers much much more than the AIDS fight

Rainne: I say not, b/c the artist did not use the vuitton pattern, she simply invoked its similarity.

mlogan: They turned this into a big story and managed to put themselves on the wrong side of a humanitarian crisis. Smooth

bethdunn: it’s another case of a company doing more harm than good to their brand by trying to halt something they can’t control

ronbailey: how has LV been harmed by Nadia’s campaign? – She was poking fun at celebrity culture in general, not LV in particular

ronbailey: They could have easily turned a blind eye to the whole episode.













(The tshirt design “Simple Living” with Nadia Plesner in the middle)




(The painting “Dafurnica”)










CHAPTER                                                                                                                               PAGE

Introduction………………………………………………………………………………………………………………………………………………………….. I

DEDICATION (Optional)………………………………………………………………………………………………………………………………….. ii

ACKNOWLEDGMENTS (Optional)……………………………………………………………………………………………………………… iii

PREFACE (Optional)………………………………………………………………………………………………………………………………………… iv

LIST OF TABLES…………………………………………………………………………………………………………………………………………………. v

LIST OF FIGURES………………………………………………………………………………………………………………………………………………. vi

LIST OF SCHEMES…………………………………………………………………………………………………………………………………………… vii


CHAPTER 1 – Introduction……………………………………………………………………………………………………………………………. 1

CHAPTER 2 – Method………………………………………………………………………………………………………………………………………. 4

CHAPTER 3 – Results…………………………………………………………………………………………………………………………………….. 18

CHAPTER 4 – Discussion……………………………………………………………………………………………………………………………… 38

CHAPTER 5 – Summary, Conclusion, Recommendation…………………………………………………………………. 53

REFERENCES or BIBLIOGRAPHY……………………………………………………………………………………………………………… 57


Appendix A – Correspondence…………………………………………………………………………………………………………………. 75

Appendix B ……………………………………………………………………………………………………………………………………………………….. 80

Appendix C ……………………………………………………………………………………………………………………………………………………….. 81










Value Chain

Angelic Donut


Angelic donut is one of the most known donut shop in Marikina. The newly built shop that caught the attention of many customers because it looks very appealing and affordable than any other shop. Behind its heavenly and eco-friendly appearance you’ll discover the angelic taste that has never been brought to humanity.

“One bite makes you desire another, one bite makes you drool forever. One donut, one love”


Value chain



Is a series of activities that create and build value the company needs at every step. This is how businesses converts inputs into outputs.


Activities are divided into two areas which are specific activity and Primary activity.


Specific Activity

Activities that supports the primary activity.

Primary Activity

Activities on how the product created, manufactured, delivered and sold to the costumers.


Fund Collection
Administrative Task
Human Resources Management
Managing Employees
Training Employees
Appraisals and Rewards
Knowledge Transfer
Freedom Thought
Technology Development
Costumers Feedback
Enhancing of Product
Make-up Product
Promote new Products
Dealing with Resources
Marketing Scheme
Marketing and Sales
Promotion Offer
Costumers Benefits
Inbound Logistic Purchasing
Outbound Logistic
Serving doughnut hot
Transporting Dough Bases
Purchasing the Raw Materials
Service And Supports
Costumer Comfortable
Online Orders
Home Delivery


Value Chain of Angelic Donut





Support Activities:


Framework or foundation of an organization.


ANGELIC DONUT has built an exceptional franchise infrastructure that makes bringing home these delicious treats even more convenient and more satisfying for their targeted consumers. The facilities in the shop includes an air conditioned room which bring good vibes to the customers, netizens will patronize because of the free wi-fi promo.


Human Resources Management


Function in organizations designed to maximize employee performance in service of an employer’s strategic objectives. HRM manages and administrate people within the organization

  • Managing employees

Appointing required number of employees by looking on their certain abilities that will help the company more on achieving goals they want to succeed.

  • Training employees

Attaining employees learn disciplines required so that they can perform as per the expectations set for them to the job, and also to increase the knowledge and skills.

  • Appraisals and rewards

Encourages employees to improve their performance. Give assessments with regards on their performance that will provoke them (employees) to exert more effort on their assigned tasks.

  • Knowledge transfers

Giving lessons and sharing experience that will help other employees to attain and achieve demands of the customers. This includes on how to treat customers in a respective manner.

  • Freedom of thoughts

Helps employees to be able to condemn themselves on different situations and to decide on what actions that will overcome a situation even without the help of their supervisors/managers.



  • Conducting meetings

Helps employees to cope up with themselves and to communicate to each other with relevant information about them.

Technology Development

It is a processes and procedure that are being done by the company and it talks about the tools are being used.


  • Customer’s Feedback

Customers are allowed to give their opinions if they are satisfied to the product and they ate. Customers are also allowed to give comments to the service they encountered while they are in the shop.

  • Enhancing of product

Angelic Donut enhance the taste of product according to the taste of society by reading comments and suggestion. Food analyst always visit the shop to maintain their cleanliness.

  • Make-up-product

The shop has always an option or improvising an ingredients when it run out of stock.

  • Innovation

The shop uses wifi for innovative purposes to keep the customers satisfied on the services the shop offers. To promote eco-friendly environment, the shop is surrounded by plants and flowers instead of a fully air conditioned place.

  • Promote new products

Angelic Donut uses social media to promote their products. To endorse their product they use celebrities. Free taste for new products before it will be purchased by the people.

  • Databases

To oversee the sales, and payrolls and inventory of the company they use database.


  • Dealing with Resources

As a new entrepreneur, Angelic Donut search and gather the good resources that may help to grow the Shop and to have a delicious products. Angelic Donut’s product serves fresh and hot to achieve the customers satisfactions, by providing a suggestion box they will know the customers feedback to donuts, employees, and the kind of service that Angelic Donut’s has. All products surely affordably and delicious.

  • Marketing Scheme

Angelic Donut’s make sure that all products will be sell on the day that donuts made and also to don’t get the bad comments of the customers to products. It provides an daily, weekly and monthly report for the most selling products that Angelic Donut’s has, this most selling products will help the customers to easily decide what donuts is most selling product, and it is very affordable and heavenly delicious kid of donuts.



Marketing and Sales


The business need to have a target to serve all kinds of customers,specially the senior citizen also for working people,families with children, student or even tourist. We need to achieve the factors that the customer needed.



Angelic Donuts have own all original products that we serve, the recipes was planned & studied based on people satisfaction, includes our secret recipes that makes our products more special and has the quality than other donuts company.


They always put in their mind how big demand for the donuts in public area and also we think about our competitors.


Angelic Donut aims to open many stalls in the public places especially in the malls to get a large number of customers base to the server and experience of good quality donuts.


They advetise thru using facebook, instagrams, twitter, newspaper and also mini stalls in some special events like foundation days, wedding, anniversary, catering, desserts gathering and birthday parties.


The promotional offers is when you avail worth 500php of our products you will get 2pcs of our specials donuts or you can upgrade your drinks.


Angelic Donut offers unique kind of donuts it can be called “The ring of happiness” but also “Healthy until at the last tip of your veins” “insert product name” will surely leave a smile at the face of every customer will come inside in our business firm.


Menu Making the product, it must have enough flavor that can be enjoyed by every consumer. Filipinos have their own tastes and also look at what you love or how does it so. Every consumer is fond of sweet and one of which food or product is donut and some other people likes to eat this that is why it can introduced to some other place.




Inbound Logistic


Purchasing the raw materials:

            Purchasing raw materials required which includes:

  • Flour
  • Enriched Unbleached Wheat Flour
  • Wheat Flour
  • Malted Barley Flour
  • Soy flour
  • Vital wheat gluten
  • Yeast nutrients
  • Flavorings
  • chocolate
  • sprinkles
  • cinnamon
  • maple
  • strawberry
  • raspberry
  • milk
  • lemon
  • Condiments
  • oil
  • sugar
  • water
  • egg yolks
  • yeast
  • nonfat milk
  • salt





Ambriel (chocolate iced cake)



1 ½ cups of icing sugar

1/4 cup of cocoa (not hot chocolate powder)

25 grams of butter





1) Sieve the cocoa and icing sugar into a bowl.

2) Chop the butter and add to the bowl.

3) Add one tablespoon of hot water and mix all the ingredients    until they form a smooth, glossy paste of a uniform color.


Cherubim – (chocolate iced glazed)



1 package (2 1/2 teaspoons) active dry yeast or 2/3 ounce (18 grams) fresh cake yeast

2/3 cup (160 grams) milk, at room temperature

3 1/2 cups (490 grams) unbleached all-purpose flour

1 1/3 cups (270 grams) sugar

2 teaspoons kosher salt

3 eggs

7 tablespoons (3/4 stick/100 grams) butter, at room temperature, cut into 6 to 8 pieces

Canola oil, for frying

Vanilla Cream Filling



  • Place water in large warm bowl. Sprinkle in yeast; stir until dissolved. Add milk, sugar, butter, salt, and 1-1/2 cups flour; blend well. Stir in eggs and enough remaining flour to make soft dough. Knead on floured surface until smooth and elastic, about 6 to 8 minutes.
  • Punch dough down. Remove dough to floured surface; roll to 1/2-inch thickness. Cut into shapes using a 2-1/2-inch doughnut cutter. Reroll extra pieces of dough; cut into shapes. Place on greased baking sheets.
  • After baking or frying, let doughnuts cool, then spread withChocolate Glaze. Or dip warm doughnuts into Vanilla Glaze. Drain on rack set over wax paper.
  • Chocolate Glaze:Sift together 2 cups powdered sugar and 1/4 cup cocoa powder in a small bowl; stir in 3 tablespoons milk and 1 teaspoon Spice Islands® 100% Pure Bourbon Vanilla Extract. Add additional milk 1 tablespoon at a time until desired spreading consistency.


Daniel (Chocolate iced glazed with sprinkles)


2 teaspoons active dry yeast

2 tablespoons warm water

2 cups all-purpose flour

1 1/4 cups sugar

1 1/2 teaspoons baking powder

1/2 teaspoon freshly grated nutmeg

1/2 teaspoon salt

2 large eggs

1 cup vanilla yogurt, whole-milk or low-fat

4 tablespoons (1/2 stick) unsalted butter, melted

2 teaspoons vanilla bean paste or pure vanilla extract


For the vanilla glaze layer:

4 tablespoons (1/2 stick) unsalted butter

1 1/2 cups powdered sugar

2 teaspoons pure vanilla extract

3 tablespoons evaporated milk, plus more to thin if needed


For the chocolate glaze layer:

4 ounces semisweet chocolate, roughly chopped

2 tablespoons unsalted butter

1 cup powdered sugar

1 teaspoon pure vanilla extract

4 tablespoons evaporated milk, plus more to thin if needed

6 tablespoons (90 grams) heavy cream

Pastry Cream , chilled




1) Preheat the oven to 350°F. Coat two (6-count) doughnut pans with a flour-based baking spray, such as Baker’s Joy.

2) In a small bowl, sprinkle the yeast over the warm water and set aside. In a medium mixing bowl, sift together flour, sugar, baking powder, nutmeg, and salt.

3) In another bowl, whisk the eggs, yogurt, melted butter, vanilla paste, and yeast mixture until well combined.

4) Bake the doughnuts until puffed and golden, about 15 minutes. Remove from the oven and cool the doughnuts in the pan for 5 minutes.

5) For the vanilla glaze layer, heat butter in a small saucepan over medium-low heat until melted.

6) Allow to dry for at least 15 to 20 minutes before coating with the chocolate glaze.

7) Add the powdered sugar, vanilla, and milk, and whisk vigorously to combine. If it seems too thick, add more evaporated milk, a tablespoon at a time, until desired texture is reached. Remove the pan from heat.

8) Dip the top side of a doughnut into the glaze and twist to coat. Return to the wire rack and immediately cover with sprinkles.



Eremiel  (Spiced Doughnuts With Dark Chocolate Glaze & Candied Bacon)


Yields: 16-20 doughnuts

3 cups all-purpose flour, divided

1 cup granulated sugar

2 teaspoons baking powder

1 teaspoon baking soda

1 teaspoon kosher salt

1 tablespoon cinnamon

1 teaspoon all-spice

2 tablespoons vegetable shortening

1/2 cup + 2 tablespoons whole milk

1 tablespoon white vinegar

1 large egg

1 large egg yolk

2 tablespoon vanilla extract

1/2 teaspoon lemon extract (not oil)

Vegetable oil or shortening for frying


For the Glaze:

1/2 cup unsalted butter

1/3 cup evaporated milk

2 tablespoon light corn syrup

4 ounces unsweetened chocolate, chopped

2 cups confectioners’ sugar, sifted

1 recipe candied, salted bacon



1) Place 2 cups flour (reserve one cup for later use), sugar, baking powder, baking soda, salt, cinnamon, and all-spice in a large bowl. Whisk until combined. Work the shortening into the flour with your fingers until it forms a course meal and isn’t sticky.

2) In a small bowl combine milk and vinegar, and let them sit for 5 minutes. Add the egg, egg yolk, vanilla, and lemon extract and stir until yolks are incorporated.

3) Cover and refrigerate for 1 hour and 30 minutes.

4) Turn dough onto a liberally floured work surface. Roll dough to 1/2 inch thickness.

5) In a deep, heavy-bottomed pan, heat 2-5 inches of oil or shortening to 350°F -360°F.

6) Place one doughnut in the oil as a test and to get the hang of flipping. Cook for 2-4 minutes. Using wooden chopsticks, flip the donuts over.

7) Add bacon or additional toppings within 5 minutes of glazing. Allow glaze to set for 30 minutes before serving.


Gabriel ( Chocolate Iced Raspberry Filled\0


1 1/2 cups sugar

6 whole large eggs

2 large egg yolks

1/2 teaspoon salt

3 tablespoons light corn syrup

2 tablespoons water

1/2 teaspoon vanilla extract

2 1/2 cups cake flour, sifted

1 teaspoon baking powder

Melted butter, for greasing

1 quart chocolate or Dutch chocolate ice cream

Cocoa powder, for garnishing

1 recipe Raspberry Coulis, recipe follows

1/4 cup lightly toasted sliced almonds, for garnish

Fresh mint, for garnish

Raspberry Coulis:

1 1/2 pounds frozen raspberries

1/3 cup sugar

1 tablespoon lemon juice



1) Preheat the oven to 375 degrees F.

2) Place the sugar, whole eggs, egg yolks, salt, corn syrup, water and vanilla in a heat resistant medium-sized mixing bowl.

3) In a separate bowl, sift together the cake flour and baking powder.

4) Once the cake has cooled, remove from the pan and lay topside up on a cutting board. Insert toothpicks into the 4 sides of the cake, positioned about 1-inch apart and inserted horizontally about 1/2-inch from the surface of the cutting board.

5) Once the cake has chilled sufficiently, remove it from the freezer and unwrap it. Trim about 1/2-inch from both edges of the cake using a serrated knife. Slice the cake into 10 or 12 even rings.

6) Bring the raspberries to a boil, and reduce the heat to a heavy simmer. Continue to cook the raspberries until the sugar dissolves, the raspberries burst, and the liquid reduces by one half, about 15 minutes.

Hadraniel (Cinnamon Sugar)


1 cinnamon, zested

2 cups sugar

1/4 teaspoon ground cinnamon

1 container (8 large) store-bought buttermilk biscuit dough

Vegetable oil, for frying



1) Place zest, sugar and cinnamon in a paper bag and shake to combine.

2) Place oil in a deep pan until it comes about halfway up the side of the pan. Heat oil to 350 degrees F.

3) Slice biscuit dough in quarters and roll into balls to form 24 donut holes. Working in batches, place donut holes in hot oil and fry until golden, about 6 to 8 minutes.

4) Transfer the hot donuts to the paper bag and shake to coat with orange sugar. Serve immediately.

5) Recipe courtesy of Martin Sales


Imamiah (Cinnamon Twist)


1 package (1/4 ounce) active dry yeast

1/4 cup warm water (110° to 115°)

1 cup warm 2% milk (110° to 115°)

1/2 cup butter, softened

1/3 cup packed brown sugar

1 teaspoon sugar

1 teaspoon ground nutmeg

1/2 teaspoon salt

2 eggs, lightly beaten

2 teaspoons grated orange peel

5 cups all-purpose flour

Oil for deep-fat frying


1-1/2 cups sugar

1 cup water

1/2 teaspoon ground cinnamon



1) In a large bowl, dissolve yeast in warm water. Add the milk, butter, sugars, nutmeg, salt, eggs and orange peel and 2 cups flour. Beat on medium speed for 3 minutes or until smooth.

2) Stir in enough remaining flour to form a firm dough.

Turn onto a floured surface; knead until smooth and elastic, about 6-8 minutes. Place in a greased bowl, turning once to grease top.

3) Cover and let rise in a warm place until doubled, about 45 minutes.

Punch dough down. Divide in half. On a floured surface, roll out one portion into a 13-1/2-in. x 6-in. rectangle. With a sharp knife, cut dough into thirty-six 1-1/2-in. squares.


4) Using a sharp knife and beginning at the bottom of the lower left square, make two 1-in. vertical cuts 1/2 in. apart. Braid the three attached strips; pinch ends to seal. Place on a greased baking sheet. Repeat with remaining squares and the remaining dough. Cover and let rise until almost doubled, about 40 minutes.


5) In an electric skillet or deep-fat fryer, heat oil to 375°. Fry doughnuts, a few at a time, for 1 minute on each side or until golden brown. Remove with a slotted spoon to paper towels.


6) In a large saucepan, combine glaze ingredients. Bring to a rolling boil over medium heat. Remove from the heat. Dip warm doughnuts in glaze. Place on wire racks with waxed paper underneath. Yield: 6 dozen.


Kusheil (Powdered cinnamon)


4-1/2 cups all-purpose flour

1 cup nonfat dry milk powder

1 cup sugar

2 tablespoons baking powder

1-1/2 teaspoons salt

1 teaspoon ground cinnamon

1 teaspoon ground nutmeg

1-1/2 cups shortening

ADDITIONAL INGREDIENTS (for each batch of doughnuts):

2 eggs

1/4 cup plus 1 tablespoon milk

2 teaspoons vanilla extract

Oil for deep-fat frying

Confectioners’ sugar, optional



1)  In a large bowl, combine the flour, milk powder, sugar, baking powder, salt, cinnamon and nutmeg; cut in shortening until crumbly.

2) Place 4-1/2 cups doughnut mix in a large bowl. Combine eggs, milk and vanilla; stir into doughnut mix just until moistened. Turn dough onto a floured surface; knead 15-20 times.

3) In an electric skillet or deep-fat fryer, heat oil to 375°. Fry a few doughnuts at a time, until golden brown, about 1-1/2 minutes on each side. Drain on paper towels.



Seraphim (Original glazed)


3 (1/4 ounce / 7g) packages yeast (3/4 oz / 21g total

1/2 cup (120ml) water (105-115F / 40-46C)

2 1/4 cups (530ml) milk, scalded, then cooled

3/4 cup (169g) sugar

1 1/2 teaspoons salt

3 eggs

1/2 cup (113g) shortening

7 1/2 cups (940g) all-purpose flour

Canola oil for frying

1/2 cup (113g) butter

3 cups (375g) powdered sugar

2 1/4 teaspoons vanilla

6 -9 tablespoons (90-135ml) evaporated milk


  1. Mix the yeast and the warm water together
  2. Mix yeast mixture, milk, sugar, salt, eggs, shortening, and cups of the flour in a mixer on a low speed.
  3. Beat in remaining flour, ½ cup at a time, at a low speed.
  4. Knead the dough with your hands and knuckles for 5 minutes until the dough is smooth but elastic.
  5. Set the dough into a greased bowl to rise.

On a floured surface, roll the dough out until it’s about 0.5 inch (1.3 cm) thick.

  1. On a floured surface, roll the dough out until it’s about


0.5 inch (1.3 cm) thick.

  1. Let the doughnuts rise again until double their size (about


30-60 minutes).

Prepare the glaze while doughnuts are rising.

  1. Heat the oil in a deep fryer or skillet until oil reaches a temperature of 350℉ (175℃).
  2. Slide the donuts into the oil carefully, with metal tongs or a spatula.
  3. Remove doughnuts from oil and let drain on a wire rack.
  4. While doughnuts are still warm, dip doughnuts into the glaze, coating evenly


Nathaniel (Powdered Blueberry)

Ingredients: Filled 2½ cups blanched almond flour sifted

  • ½ teaspoon baking soda
  • ½ teaspoon salt
  • 1 cup diced blueberry
  • 6 tablespoons honey
  • ¼ cup coconut oil, softened or liquid
  • 1 tablespoon vanilla
  • 1 teaspoon lemon juice
  • 3 whole large room temp eggs (separated) ⅓ cup warmed coconut butter
  • 2 tablespoons honey
  • 2 tablespoons lemon juice
  • ½ cup of crushed freeze-dried strawberries
  • filtered water as needed


  1. Preheat oven to 350 degrees Fahrenheit. In a large bowl combine all dry ingredients — almond flour, baking soda and salt.
  2. In another bowl combine honey, coconut oil, vanilla, lemon, and egg yolks. Mix the two bowls you’ve mixed above until well combined.
  3. Fold the egg whites and diced strawberries with the rest of the batter until no egg whites are visible, but do not over-mix. Grease your doughnut pan and then fill each doughnut mold about ¾ full — about two large tablespoons.
  4. Bake for 18 mins or until just firm to the touch. Remove from pan and allow doughnuts to cool on wire rack.
  5. In a small bowl mix coconut butter and honey into a thick paste. Then mix in lemon and the crushed freeze-dried strawberries.
  6. You can begin to add 1 teaspoon of warm water to your mixture until it’s smooth and creamy if you over-add, you can add more coconut butter.
  7. Glaze doughnuts once they are completely cooled once you’ve finished glazing, pop them into the freezer so the glaze will firm up.


Temeluchus (Grazed cake)


3 (1/4 ounce / 7g) packages yeast (3/4oz / 21g total

1/2 cup (120ml) water (105-115F / 40-46C)

2 1/4 cups (530ml) milk, scalded, then cooled

3/4 cup (169g) sugar

1 1/2 teaspoons salt

3 eggs

1/2 cup (113g) shortening

7 1/2 cups (940g) all-purpose flour Canola oil for frying

1/2 cup (113g) butter

3 cups (375g) powdered sugar

2 1/4 teaspoons vanilla

6 -9 tablespoons (90-135ml) evaporated milk



  1. Preheat your oven to 325℉ (165℃)
  2. Into a large bowl, sift together flour, sugar, baking powder, nutmeg, cinnamon and salt.
  3. Stir milk, eggs, vanilla, and shortening together before incorporating into dry mix.
  4. Fill the doughnut pan so each cup is ¾ full.
  5. Bake the doughnuts for 8-10 minutes, until they are springy when touched.
  6. Make and apply the glaze.




Virtues (Glazed chocolate cake)


3 (1/4 ounce / 7g) packages yeast (3/4 oz / 21g total

1/2 cup (120ml) water (105-115F / 40-46C)

2 1/4 cups (530ml) milk, scalded, then cooled

3/4 cup (169g) sugar

1 1/2 teaspoons salt

3 eggs

1/2 cup (113g) shortening

7 1/2 cups (940g) all-purpose flour canola oil for frying

1/2 cup (113g) butter

3 cups (375g) powdered sugar

2 1/4 teaspoons chocolate

6 -9 tablespoons (90-135ml) evaporated milk


  1. Preheat your oven to 325℉ (165℃)
  2. Into a large bowl, sift together flour, sugar, baking powder, nutmeg, cinnamon and salt.
  3. Stir milk, eggs, vanilla, and shortening together before incorporating into dry mix.
  4. Fill the doughnut pan so each cup is ¾ full.
  5. Bake the doughnuts for 8-10 minutes, until they are springy when touched.
  6. Make and apply the glaze.


Wormwood (Mini chocolate iced glazed)


1 (1/4 ounce / 5g) packages yeast (3/4oz / 21g total

1/2 cup (60ml) water (105-115F / 40-46C)

1 1/4 cups (230ml) milk, scalded, then cooled

3/4 cup (169g) sugar

1 1/2 teaspoons salt

3 eggs

1/2 cup (113g) shortening

3 1/2 cups (940g) all-purpose flour

canola oil for frying

1/2 cup (113g) butter

1 1/2 cups (375g) powdered sugar

1 1/4 teaspoons chocolate

6 -9 tablespoons (90-135ml) evaporated milk



  1. Preheat your oven to 325℉ (165℃)
  2. Into a large bowl, sift together flour, sugar, baking powder, nutmeg, cinnamon and salt.
  3. Stir milk, eggs, vanilla, and shortening together before incorporating into dry mix.
  4. Fill the doughnut pan so each cup is ¾ full.
  5. Bake the doughnuts for 8-10 minutes, until they are springy when touched.
  6. Make and apply the glaze.



Zephon  (Mini chocolate iced with sprinkles)


1 (1/4 ounce / 5g) packages yeast (3/4oz / 21g total

1/2 cup (60ml) water (105-115F / 40-46C)

1 1/4 cups (230ml) milk, scalded, then cooled

3/4 cup (169g) sugar

1 1/2 teaspoons salt

3 eggs

1/2 cup (113g) shortening

3 1/2 cups (940g) all-purpose flour canola oil for frying

1/2 cup (113g) butter

1 1/2 cups (375g) powdered sugar

1 1/4 teaspoons chocolate

6 -9 tablespoons (90-135ml) evaporated milk



  1. Preheat your oven to 325℉ (165℃)
  2. Into a large bowl, sift together flour, sugar, baking powder, nutmeg, cinnamon and salt.
  3. Stir milk, eggs, vanilla, and shortening together before incorporating into dry mix.
  4. Fill the doughnut pan so each cup is ¾ full.
  5. Bake the doughnuts for 8-10 minutes, until they are springy when touched.
  6. Make and apply the glaze.
  7. Put the sprinkles on the top.


Samael (Powdered with strawberry)



  • 2½ cups blanched almond flour sifted
  • ½ teaspoon baking soda
  • ½ teaspoon salt
  • 1 cup diced strawberries
  • 6 tablespoons honey
  • ¼ cup coconut oil, softened or liquid
  • 1 tablespoon vanilla
  • 1 teaspoon lemon juice
  • 3 whole large room temp eggs (separated) ⅓ cup warmed coconut butter
  • 2 tablespoons honey
  • 2 tablespoons lemon juice
  • ½ cup of crushed freeze-dried strawberries
  • filtered water as needed





  1. Preheat oven to 350 degrees Fahrenheit. In a large bowl combine all dry ingredients — almond flour, baking soda and salt.
  2. In another bowl combine honey, coconut oil, vanilla, lemon, and egg yolks. Mix the two bowls you’ve mixed above until well combined.
  3. Fold the egg whites and diced strawberries with the rest of the batter until no egg whites are visible, but do not over-mix. Grease your doughnut pan and then fill each doughnut mold about ¾ full — about two large tablespoons.
  4. Bake for 18 mins or until just firm to the touch. Remove from pan and allow doughnuts to cool on wire rack.
  5. In a small bowl mix coconut butter and honey into a thick paste. Then mix in lemon and the crushed freeze-dried strawberries.
  6. You can begin to add 1 teaspoon of warm water to your mixture until it’s smooth and creamy if you over-add, you can add more coconut butter.
  7. Glaze doughnuts once they are completely cooled once you’ve finished glazing, pop them into the freezer so the glaze will firm up.


Sorath (Frozen vanilla latte)


3 fluid ounces brewed espresso

1 tablespoon caramel sauce

2 tablespoons white sugar

¾ milk

1 ½ ice tubes

2 tablespoons whipped cream


  1. Place the espresso, caramel sauce, and sugar into a blender pitcher.
  2. Blend on high until the caramel and sugar dissolve into the espresso.
  3. Pour in the milk and add the ice; continue blending until smooth and frothy.
  4. Top with whipped cream to serve.

Ornias (Caramel mocha)




Abbadon(Frozen Mocha)




1 cup strong coffee, frozen into cubes

1/2 cup milk or cream

1-3 tablespoons sugar, to taste

2 tablespoons chocolate syrup

Optional-whipped cream, mini chocolate chips, more chocolate syrup


1) Place milk in blender and add coffee cubes.

2) Blend until crushed, add chocolate syrup and sugar to taste.

3) Pour into glass and top with whipped cream, drizzle with more chocolate syrup and garnish with sprinkles or mini chocolate chips.

Baal (iced mocha)



Approx. 16oz cup

2 fresh shots of espresso, or ¼ cup fresh brewed coffee

1.5 tablespoons sweetened Cocoa powder or 1tbls. Unsweetened Cocoa powder

1.5tbls. Sugar (if using unsweetened cocoa)

Milk (try whole milk if you aren’t concerned about calories)




1) First put the cocoa powder and sugar in your cup. Next pour in the espresso shots or coffee. Stir well. Pour ice in the cup until the cup is about ¾ full of ice. Fill the cup the rest of the way with the milk and stir a bit.

2) Enjoy your iced mocha!




You can easily adjust the amounts to taste!

Make sure your espresso shots or coffee is nice and hot.


  1. Combine 2 tablespoons hot coffee, chocolate sauce, 2 tablespoons Marzetti Caramel Dip and milk in a large coffee mug and microwave for 35 to 40 seconds. Mix until blended.

Pour in remaining coffee and mix. Garnish with whipped topping and drizzle with remaining 1 tablespoon dip and serve


Outbound Logistics

Transporting doughs from the supplier to the stock room of the shop, doughs are stored inside a low temperature room, where they are baked and customized. This helps maintain the uniformity of doughs and saves time.

Donuts and coffees are served according to what the customer like, whether served hot or not.


Services and Support


This is the action of helping or doing work for someone or to your consumer to take a good activities and makes consumers great of what you’ve done or to your product.


Service Comfort

Staffs will sing requested songs for the celebrants. Not only food brings happiness but also the staffs that will serve you in a polite manner and greets you a happy day will always cheer customers up.


Customers can order via online by visiting their website. Customers will also see the latest offers and promos. Angelic donuts also use social media that can be also their contacts.


Through their accounts on social media or in their website, customers are allowed to leave a comment or any feedback if they are satisfied to the service they got.








Brazil St., Greenheights Subd. Phase 1,

Concepcion Uno, Marikina City











Submitted by:

Bernardino, Ryan

Catapang, Gian Lorenzo

Dela Paz, Paulo

Galarpe, Henry A.

Garcia, Mark Jason

Ornido, Colene

Peralta, Rex

Rivera, Aleli

Rivera, Jhemayccha

Sales, Martin



CIT 304


Submitted to:

Mr. Arvin Villodres



04 January 2016

                                                  Information Management – Assignment

Value Chain of Angelic Donut

Learnings: “Fundamentals of Management & Business and Functional Areas of Organization(November 12, 2015)”

I have learned that It is an important thing to define all the right resources before taking any action. Good selection of process is necessary to achieve the desired output in any tasks of an organization. One wrong procedure could bring damage.Every people in an organization are important and have its own responsibility to follow. But not all people will do the entire tasks. and Each of personnel have its unique ability and skills.One thing that impresses me more is the importance of following rules and procedures. Because if we know how to followa simple rule, then we are capable to do a difficult task.An organization that knows how to value their people will have a good return. It is an important thing that the employees are enjoying in what they are doing, because this will bring more creativity and more productivity.The employees should also know their rights, obligations and as well as their limitation so that they can work freely. Every organization has different norms to follow, we as a worker we should discern it so we could adjust to our co-worker and to higher people.

In 0ur school, when we doing research or other paper works, students tends to give a least priority in all the documents. Sometimes right after doing it, students will just keep it in their boxes. But right after the discussion, I realized that every papers and documents counts, meaning it has a value. My application now is to really give value in every document that I am doing.I always believe that whatever we are doing is just a preparation in the real world of IT. If the professor is getting strict, then probably he is acting like the boss of the company. And it is for our sake.


Self-Assessment (Exercise 1)


“Vision/Mission statement is a paradox to new economy.”

– I can say that paradox is the contradict of Vision/Mission in our economy. the Vision/Mission is to build us up in our new economy to be more better than the past.

2. “Costumer is King” is a paradox to new economy

-The customer is king because we know that they need to sell, and they are always right, even when they are wrong they must speak correctly or e exposing them in a way like a professional.

  1. “Cross Functional Teams are effective and represent good form of organizational structure.”

– every one in our organization have their own strengths, weaknesses and potential, but everyone should not limited in one position only. We need to communicate to them by sharing ideas or knowledge that we have as part of being a cooperative. Sharing ideas is important to discuss properly about what they do to be a successful in their plan.

  1. “Workers are more interested in remuneration than challenging function.”- it says that many workers are more interested in their sallaries than accepting those challenges. but the the growth of organization is depend on the potential and performance of their employees.
  1. “Management should discourage informal group of workers in an organization.”

– it says that the management are not incourage of the informal group. in short they want a proffesional that always exercise inside or outside of their organization.

  1.  “IT leaders should spend more time with colleagues, partners, and customers than with IT staff, and vendors.”- The statement wants to impress us to have a firm relationship that works together.  If there is no idea, there is no completion of the project. Ideas come from different people of an organization is one of the ingredients in our projects.
  1.  “IT leaders should have a voice at the executive table which key business decisions are made.”

–  we cant deny that one in us are having a higher position in this organization. like a IT leaders they have more knowledge or ideas. they are more expert than to us because they are based on what experience they have.

  1. “Leaders are more effective if they are more concerned about people than task.”

– They are the key to the success of every organization. If the leaders care to the people, the people will care back the leaders. It is the mutual relationship that makes an organization grow ponders.

  1. “Leaders are more effective if they focus their efforts on improving external-facing processes than business functional processes.”

– to build our relationship with our leaders we need to be a good members. and we can say that they are good leaders if they are good in facing those challenges.

  1. “Organizations are better off if CIO’s reports to CFO’s.”

– giving a correct information is one of the proof that we did the best as a workers in our organization.

Social Media Tools

Twitter Ads
While we’d all like to reach our ideal customer organically through great content, sometimes we need a little help with paid ads.While Google and Facebook get all of the attention for paid ads, Twitter has quietly built a very powerful advertising platform.Whether you’re looking to get more followers, stimulate conversation or drive clicks and conversions, Twitter has ready-to-go campaigns that you can start up in minutes.

There are so many benefits of advertising with Twitter. Using Twitter you are creating an image for yourself. You control what you post, in a way that best represents your company. It’s a method of networking with other companies, and also gives your potential customers and clients somewhere to get better acquainted with you.





Sexy Bookmarks Plug-in

Shareaholic, the developers of the Sexy Bookmarks, have changed how you get this plugin. It is no longer in the WordPress plugins repository. Their latest support update says that they are tweaking the plugin and it will eventually be placed back in the repository. For now, you can get the .zip file from them. It’s a short link, but I tested it and it’s okay.

The Sexy Bookmarks plugin adds a bar at the bottom of your posts that allows visitors to your website or blog to easily submit your content to the most popular social bookmarking sites and social media sites.  As with other social bookmarking plugins, Sexy Bookmarks allows you to choose which social bookmarking and social media sites you want to include.



All In One SEO Pack

Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. This nifty piece of software allows you to specify page title, description, and keywords for each post. A must.

I should say that I consider All in One SEO Pack a great plugin though. They already feel they are doing something quite natural by filling out the fields provided by this plugin whenever they write a new post, just in the same way they have done it so far.



Flickr Creative Commons Search

This is my go-to source for photos for the blog and presentations. Using Flickr’s advanced search, you can browse photos that are specifically made available under a Creative Commons license, allowing you to use them with attribution in blog posts, etc.

Flickr makes it incredibly easy to search for photos with a Creative Commons license. Unfortunately it also makes it ridiculously easy for users to change the license on all their photos at any time with the click of a button.




For video upload and syndication, I often use TubeMogul, which allows you to upload a single video clip to dozens of video sites – not just YouTube. The real advantage of TubeMogul, however, is that you can get comparative statistics. For example, how many views did your video get on each site, and how long on average did viewers watch your clip on each site? It’s a great tool for moving beyond video upload to strategic video optimization.

This is one offering the industry’s most comprehensive client training and award-winning customer service, at TubeMogul, what you see is what you get. It maintain complete transparency which extends far beyond simply understanding where your ad runs.